You've seen the posts. They flood your Instagram feed at 5 AM: "Rise and grind," "Sleep when you're dead," "While you're resting, someone else is working." The message is relentless—work harder, hustle longer, outwork your competition. Gary Vaynerchuk, the prophet of hustle culture, built an empire telling entrepreneurs that 18-hour workdays are the price of admission to success. But here's what nobody mentions in those motivational posts: burnout, broken relationships, and b